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Ghana to Revamp Broadcasting Policy to Reflect Digital Media Convergence - Sam George

Ministry of Communication, Digital Technology and Innovation is preparing a comprehensive overhaul of the nation’s broadcasting policy framework, aiming to align regulatory structures with the accelerating convergence of traditional and digital media platforms.

Samuel Nartey George, Minister of Communication, Digital Technology and Innovation, announced the initiative on Friday at a high-level media forum in Accra, organized by the Africa Media Bureau in collaboration with Channel One TV and Citi FM.

Speaking to a gathering of regulators, industry executives, and policymakers, George said the review would seek to bring radio, television, and internet-based broadcasting under a unified legal and regulatory ecosystem, reflecting the increasingly blurred lines between these platforms.

“The Ministry is reviewing Ghana’s broadcasting policy framework to reflect the realities of digital convergence, where radio, television, and internet-based broadcasting increasingly overlap within a single ecosystem,” George said. “This requires a clear-eyed reassessment of the current broadcasting bill to ensure it meets the needs of a rapidly evolving media landscape.”

The review process, he noted, will involve close coordination with the Ministry of Government Communications and other relevant stakeholders, with an emphasis on creating a modern regulatory framework that addresses the complexities of digital-era content distribution, monetization, and oversight.

The two-day forum, held under the theme “Aligning Policy, Technology and Global Best Practices for a Resilient Media Landscape,” spotlighted emerging trends reshaping the industry—from the impact of artificial intelligence and 5G technology to evolving consumer habits and shifting business models.

Ghana’s current broadcasting regulations, developed in a pre-digital era, are increasingly seen as inadequate in addressing the demands and challenges of today’s integrated media environment. Industry leaders have long called for reforms that would level the playing field between traditional broadcasters and digital content platforms, while ensuring robust oversight and consumer protection.

The initiative positions Ghana among a growing number of African nations rethinking media governance as they adapt to the realities of digital transformation and global media integration.

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